INNOVATION AND GROWTH STARTS HERE

June 28 – June 29

Hotel Kabuki, San Francisco, CA

Featured In

WHY ATTEND?

2:02
2:02
Wistia video thumbnail - Growth Marketing Conference East - Recap

Thanks for reporting a problem. We’ll attach technical data about this session to help us figure out the issue. Which of these best describes the problem?

Any other details or context?

Cancel
message

OUR GROWTH MARKETING EXPERTS & KEYNOTE SPEAKERS

Maria Pergolino
VP, Marketing
Apttus

David Ewart
Head of Digital Marketing, North America
Oracle

Jon Miller
CEO and Co-Founder
Engagio

Krista Seiden
Analytics Advocate
Google

Ledi Imeraj
VP of Platform Sales
Salesforce

Vivek Venugopal
Account Executive
LinkedIn

Martijn Scheijbeler
Director of Marketing
Postmates

Clair Byrd
Competitive Marketing
Twilio

Lauren Vaccarello
VP of Marketing
Box

Alexandra Mack
Head of Marketing
CrunchBase

Heather Dopson
Enterprise Social Media
GoDaddy

Amisha Gandhi
Head of Influencer Marketing
SAP

Jacqueline Foster
Demand Generation Marketing
Lever

Brian Balfour
Founder and CEO
Reforge

Saranya Babu
Vice President of Marketing
Instapage

Michael Sharkey
CEO & Co-founder
AutopilotHQ

Sean Sheppard
Co-founder
GrowthX Academy

Will Bunker
Founding Partner
GrowthX Academy

Dan McGaw
Founder/CEO
Effin Amazing

Susan Su
Head of Marketing
Reforge

Melinda Byerley
Founder
TimeShareCMO

Shawn Elledge
VP of Sales and Marketing
Broad Suite Media Group

Elias Terman
VP of Marketing
Distil Networks

Dan Olsen
Founder
Lean Product

Eric Siu
CEO
Single Grain

Wade Foster
Co-founder
Zapier

Todd Wilms
VP Marketing
MOVE Guides

Murray Newlands
Founder
http://www.ChattyPeople.com

Shelly DeMotte Kramer 
CEO
V3 Broadsuite

Michelle Killebrew
CMO
Nomiku

Nic Zangre
VP, Marketing & Sales Technology
CaliberMind

Steve Sloan
Chief Product Officer
SendGrid

Scott Salkin
Founder and CEO
Allbound

William Leake
CEO
Apogee Results 

CHOOSE YOUR PASS

ALL-ACCESS PASS

1499

VIP Networking

Hands-On Training

Online Learning

Growth Keynotes & Case Studies

Growth Marketing Tools Showcase

Speaker Dinner

CONFERENCE PASS

999

VIP Networking

Online Learning

Growth Keynotes & Case Studies

Growth Marketing Tools Showcase

Hands-On Training

Speaker Dinner

WORKSHOP PASS

799

VIP Networking

Hands-On Training

Online Learning

Growth Keynotes & Case Studies

Growth Marketing Tools Showcase

Speaker Dinner

THE CONFERENCE FEATURES

  • 20+ Interactive Sessions
    Learn no-nonsense, battle-tested growth marketing strategies and tactics from thought leaders who’ve actually worked in the trenches of big brands like Facebook, LinkedIn, Instagram, Pinterest, & Eventbrite
  • Exclusive Networking Opportunities
    Mix and mingle with serial entrepreneurs, high-growth startup founders, Fortune 500 execs, high-powered marketing teams, and top industry investors
  • Advanced Growth Marketing Workshops
    Grab hands-on training in the skills that really move the growth needle in 2017 – from conversion optimization best practices, to advanced user acquisition and content marketing strategies
  • Marketing and Growth Hacking Tools Showcase
    Watch 10+ demos from the most cutting-edge, bottom-line-driving solution providers in CRM, big data, predictive analytics, content marketing, and sales automation
  • On-Demand Learning
    Access the growth marketing e-learning library (100+ video tutorials) and our exclusive growth marketing community of industry movers and shakers

TOPICS INCLUDE:

User Acquisition

  • Lean branding
  • Growth Marketing for Enterprise
  • Product marketing & UX/UI
  • Affiliate marketing & partnerships
  • Viral referral marketing
  • Content marketing

Conversion Optimization

  • Search engine optimization
  • Web analytics & A/B Testing
  • CRO & growth marketing tools
  • Mobile marketing & retargeting
  • Social advertising & paid search marketing
  • Email marketing

Retention

  • Sustainable growth strategies
  • Predictive analytics & attribution
  • Monetization best practices
  • Employer branding and Recruitment Marketing
  • Marketing & sales automation
  • Account-based marketing

GROWTH MARKETING EXPERTS & KEYNOTE SPEAKERS

Registration, Breakfast and Networking

8:00am – 8:50am June 29

Welcome to the Growth Marketing Conference B2B: What to Expect?

8:50am – 9:00am June 29

Vasil Azarov
Founder, Growth Marketing Conference

Clayton Wood
Founder & CEO, IdentityLabs

OPENING KEYNOTE: Everything You Need to Know About Account-Based Marketing & Sales

9:00am – 9:30am June 29

Sometimes, inbound marketing just misses the mark. You need to set your sights higher. You need to target accounts. And when it comes to account-based marketing (and sales), nobody does it better than Jon Miller, who leads the “account-based everything” powerhouse Engagio. Learn what it really takes to get big-name accounts to sign the dotted line – and stay with you too, year after year.

Jon Miller
CEO & Co-founder, Engagio

Panel: Key B2B Growth Lessons From Enterprise Software Giants

9:30am – 10:10am June 29

Ledi Imeraj
Vice President – AMER MM, Platform, Salesforce

David Ewart
Head of Digital Marketing, North America, Oracle

How to Drive Optimization, Personalization & Explosive Growth with Analytics

10:10am – 10:300am June 29

You’ve probably heard it before – “half the money I spend on advertising is wasted; the trouble is, I don’t know which half” – and it’s often true. But not for you. Because you’re going to leverage your web analytics data to cast a light on which touch-points in your multi-touch marketing actually deserves credit. And Krista Seiden, Firebase Analytics Product Manager at Google, is going to teach you how.

Krista Seiden
Product Manager, Firebase Analytics, Google

Coffee Break

10:30am – 11:00am June 29

How to Build a Growth Roadmap for Your B2B Product

11:00am – 11:20am June 29

When it comes to growth, it pays to plan ahead. After all, if you don’t know where you’re going and how you’re planning to get there, you wouldn’t expect to make it, would you? That’s why you need a roadmap – a growth roadmap. And Dan Olsen, author of The Lean Product Playbook, is going to give you exactly that.

Dan Olsen
Product Management & Lean Startup Consultant, Olsen Solutions

How to Boost and Tune Video Sequences on Facebook

11:20am – 11:40am June 29

Did you know there are 6 forms of video content on Facebook? And there are literally millions of targeting combinations possible. We’ll walk through recipes that you can use to drive form conversions, e-commerce sales, phone calls, media inception, personal branding, and social engagement– no matter what industry you’re in. Watch as Dennis and Logan demonstrate live across multiple Facebook pages and ad accounts, not via PowerPoint. Walk away with recipes that you or your team can implement yourself the same day.

We’ll also demonstrate how to overcome challenges with limited resources to produce + editing video, budget constraints, and tracking issues. And how to build a simple plan to start testing video funnels if you haven’t already.

Dennis Yu
CTO, Bltzmetrics

B2B Email Marketing Tactics That Actually Work

11:40am – 12:00pm June 29

These days, it seems everybody has something to say about B2B email marketing. There’s so many tactics and strategies in the industry today, it’s hard to know who to trust. Thankfully, Susan Su has actually been there and done that (and still does, as Head of Marketing at Reforge!), so you can trust that these B2B email marketing tactics actually work. So, sit down, get your notebook out, and take good notes in this session. Your email metrics will thank you when you get back to the office.

Susan Su
Head of Marketing, Reforge

Punching Above Your Weight: 5 Startup Growth Tactics for Beating Enterprise Competition

12:00pm – 12:15pm Dec 8

Will Bunker
Founder, Kettle & Fire

Sean Sheppard
Co-Founder, GrowthX

Networking Lunch

12:30pm – 1:30pm June 29

AFTERNOON KEYNOTE: B2B Content + Sales Enablement = Growth

1:30pm – 1:55pm Dec 8

Maria Pergolino
VP, Marketing, Apttus

The Ultimate B2B Growth Stack

1:55pm – 2:15pm June 29

Dan McGaw
CEO – Head of Analytics – Founder, Effin Amazing

How to Win With B2B Native Advertising & Retargeting

2:15pm – 2:40pm June 29

Martijn Scheijbeler
Growth & SEO, Postmates

Panel: Why Partner Marketing Synergy Gets You More with Less

2:40pm – 3:10pm June 29

You know integrated marketing strategies work – just look at social media and email marketing! – but you’re probably not taking full advantage of them. Take partner marketing. Whether you’re hosting a webinar, trade show, or a live event like Growth Marketing Conference, partner marketing acts like a megaphone to your own marketing voice. Just listen to this expert panel to learn how.

Scott Salkin
Founder & CEO, Allbound, Inc.

Elias Terman
VP Marketing, Distil Networks

Saranya Babu
Vice President of Marketing, Instapage

Coffee Break

3:15pm – 4:00pm June 29

B2B Growth Case Study: Box

4:00pm – 4:25pm June 29

Adam Metz
Senior Account Executive, Distil Networks

Lauren Vaccarello
VP Marketing, Box

B2B Growth Case Study: Autopilot & Crunchbase

4:25pm – 4:50pm June 29

Guy Marion
Chief Marketing Officer & Growth, Autopilot HQ

Alexandra Mack
Head of Marketing, Crunchbase

Building Your Dream Team: Employer Branding & Recruitment Marketing Strategies

4:50pm – 5:15pm June 29

Every successful company was built on a strong foundation, and the most important part of that foundation – and arguably the entire company – is the people working for it. The trick is attracting the right people. And like most tricks, it’s hard to pull off. So, take a lead from Eric Siu, CEO of Single Grain, and put these battle-tested employer branding and recruitment best practices to work.

Eric Siu
CEO, Single Grain, LLC

Jacqueline Foster
Demand Generation Marketing, Lever

Panel: New Age Enterprise Social Media Success: Engagement, Key Metrics & ROI

5:15pm – 5:45pm June 29

Todd Wilms
VP Marketing, MOVE Guides

Michelle Killebrew
Senior Marketing Executive, Fisher Investments

Michela Stribling
Director, Strategic Editorial and Creative, IBM

Murray Newlands
Founder, http://www.chattypeople.com

CLOSING KEYNOTE: 

5:45pm – 6:15pm June 29

ALL-ACCESS PASS

  • Choose one of our signature tactical-actionable workshops on June 28 (2pm – 6pm):
  • B2B Growth Marketing Tools & Tactics for 2017
  • Advanced B2B Social Media Advertising & Content Marketing 
  • The Ultimate Guide to B2B Lead Generation
  • Attend the opening reception and an intimate dinner with the conference speakers and investors on June 28 (6pm – 8:30pm)
  • Invite to the exclusive networking opening party, hosted by Startup Socials. Get on a first-name basis with growth marketing leaders while enjoying the full non-hosted bar and dancing the night away to our DJs on June 28 (7:30pm – 12am)

 

  • Full access to the conference and growth marketing tools showcase on June 29, including a light breakfast, lunch, coffee, refreshments throughout the day and closing cocktail reception

 

  • Virtual Pass — Access the growth marketing e-learning library (100+ video tutorials) and our exclusive growth marketing community of industry movers and shakers

CONFERENCE PASS

  • Invite to the exclusive networking opening party, hosted by Startup Socials. Get on a first-name basis with growth marketing leaders while enjoying the full non-hosted bar and dancing the night away to our DJs on June 28 (7:30pm – 12am)

 

  • Full access to the conference and growth marketing tools showcase on June 29, including a light breakfast, lunch, coffee, refreshments throughout the day and closing cocktail reception

 

  • Virtual Pass — Access the growth marketing e-learning library (100+ video tutorials) and our exclusive growth marketing community of industry movers and shakers

WORKSHOP PASS

  • Choose one of our signature tactical-actionable workshops on June 28 (2pm – 6pm):
  •  B2B Growth Marketing Tools & Tactics for 2017
  • Advanced B2B Social Media Advertising & Content Marketing
  • The Ultimate Guide to B2B Lead Generation
  • Invite to the exclusive networking opening party, hosted by Startup Socials. Get on a first-name basis with growth marketing leaders while enjoying the full non-hosted bar and dancing the night away to our DJs on June 28 (7:30pm – 12am)
Powered by Bizzabo

PREVIOUS ATTENDEES

SPONSORS

PARTNERS

OUR PRICING

ALL-ACCESS PASS

1499

VIP Networking

Hands-On Training

Online Learning

Growth Keynotes & Case Studies

Growth Marketing Tools Showcase

Speaker Dinner

CONFERENCE PASS

999

VIP Networking

Online Learning

Growth Keynotes & Case Studies

Growth Marketing Tools Showcase

Hands-On Training

Speaker Dinner

WORKSHOP PASS

799

VIP Networking

Hands-On Training

Online Learning

Growth Keynotes & Case Studies

Growth Marketing Tools Showcase

Speaker Dinner